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Business Bücher

Wenn Business Bücher auf deiner Leseliste steht, bist du hier richtig. Wir haben eine fokussierte Auswahl an Business-Büchern zusammengestellt — von zeitlosen Klassikern bis zu aktuellen Bestsellern.

Business Model Generation cover

Business Model Generation

by Alexander Osterwalder, Yves Pigneur

2011

Wir leben im Zeitalter umwälzender neuer Geschäftsmodelle. Obwohl sie unsere Wirtschaftswelt über alle Branchengrenzen hinweg verändern, verstehen wir kaum, woher diese Kraft kommt. Business Model Generation präsentiert einfache, aber wirku…

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Teaching Business English cover

Teaching Business English

by Mark Ellis, Christine Johnson

1994

Gives background to the business learner's world and strategies for approaching the training task, focusing on the learner's professional knowledge and experience. This book is suitable for teachers, trainers, and course organizers …

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Business Models and Modelling cover

Business Models and Modelling

by Charles Baden-Fuller, Vincent Mangematin

2015

In this volume leading scholars from North America, Europe and Asia come together to explore the topic of business models that takes the demand side (customers and their engagement) seriously. The first part deals with the model dimension o…

€189.38 list price

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Breaking Bad Habits cover

Breaking Bad Habits

by Freek Vermeulen

2018

Could some "best practices" be...bad? Have you ever wondered why most newspapers are so large? Or why management consultants work such long hours? Or why hotels still insist on having check-in desks? Ask anyone in these industries…

€13.29 list price

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Business-to-business Marketing cover

Business-to-business Marketing

by Ray Wright

2004

Business-to-business markets are markets where one business markets and sells products and services for an organisation's own use or to sell on to other businesses for their own use. This text provides an overview of business-to-busines…

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The Innovative Business School cover

The Innovative Business School

by Daphne Halkias, Michael Neubert, Paul W. Thurman, Chris Adendorff, Sameh Abadir

2020

The Innovative Business School formulates a blueprint for the innovative business school of the next decade, with proposed areas of innovation which will train executives to transform the coming technological disruptions into an avenue for …

€22.46 list price

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Inside the Changing Business of China cover

Inside the Changing Business of China

by Chris Rowley, Ingyu Oh

2022

The rapid speed and size of China's economic expansion growth is well known. Several causes and reasons are commonly given for this performance, now joined by some commentary questioning how sustainable this is in the light of slowing g…

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